AMS Geek Partners with AAVMC

AMS Geek is excited to partner with the American Association of Veterinary Medical Colleges (AAVMC) on a new integration initiative designed to create stronger connections across its association technology ecosystem.

AAVMC currently relies on re:Members for association management, Cvent for event management, and Constant Contact for email marketing. While each platform plays an important role in supporting the organization, AAVMC saw an opportunity to create a more connected experience by allowing information to move more seamlessly between these systems.

Connecting the Member and Event Experience

A major focus of the project is improving the connection between re:Members and Cvent. AMS Geek will establish single sign-on (SSO) between the two platforms, allowing members to use their existing re:Members credentials when accessing Cvent event registration. Once signed in, member information can be passed to Cvent to help populate registration information and direct members to the appropriate registration experience based on their member type.

The connection won't stop at registration. AMS Geek will also integrate Cvent with re:Members so that important event information, including attendance and applicable CEU data, can flow back into the AMS and become part of the member's record. The result is a more connected experience for both AAVMC members and the staff responsible for managing event and member information.

Bringing Email Engagement into the Bigger Picture

AAVMC is also strengthening the connection between its AMS and email marketing platform. AMS Geek will create a two-way integration between re:Members and Constant Contact. Updated member and contact information from re:Members will flow into designated Constant Contact mailing lists, helping AAVMC keep its email audiences aligned with the information maintained in its AMS. Just as importantly, engagement information from Constant Contact—including email sends, opens, clicks, bounces, and unsubscribes—will flow back into re:Members. This gives AAVMC a more complete picture of member activity while reducing the disconnect that can occur when information lives across multiple platforms.

Building a More Connected Association

At its core, this project is about making AAVMC's existing technology work better together. By connecting re:Members, Cvent, and Constant Contact, AMS Geek is helping AAVMC reduce disconnected data and create smoother workflows across membership, events, and communications. Instead of treating each platform as an isolated system, the integrations will allow information to move where it is needed and help AAVMC get more value from the technology it already uses.

We're excited to welcome AAVMC as an AMS Geek customer and look forward to helping their team build a more connected technology ecosystem!

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